Dean Ferenac
SVP, Consumer Engagement
Dean is an integrated media and marketing leader and strategic disruptor. Utilizing his 20+ years of media and marketing expertise honed at Quad, Publicis Media, Initiative, and FCB, he challenges key decision-makers and media visionaries to see things differently and to inspire and elevate their teams into empowered, bigger and better versions of themselves. Dean specializes in identifying unique business and consumer insights that power transformative integrated media plans engineered to foster brand love, boost sales, and drive revenue growth.
Over the course of his career, Dean has had the privilege of partnering on media planning and investment assignments with a variety of blue-chip brands including MillerCoors, SC Johnson, McDonald’s, Taco Bell, Sears, and Boeing.
Dean’s clients view him as a dynamic, results-driven media strategy leader and exceptional communicator who earns trust through understanding their business and customizing the most effective media solutions designed to meet their challenges head-on.